If you’re prepared to start ranking on YouTube, then you should begin with this video or I’m now going to walk you through exactly how to pick the video topics that are going to help your videos rank on YouTube, then you see in the long run I’m going to show you a bunch of different online resources which will assist you to pick topics for videos without you needing to put a lot of effort into figuring out yourself. If you’re new here I’m Stefan folder, and Video Production Company NYC educate you on how to make videos, that’s really awesome just hit subscribe and whatever. Here is what you need to actually realize about YouTube, it’s a search engine which means that if I am searching for a specific topic, I will probably Google it, or YouTube it. And that means that if I’m looking for something specific, and you have a video on that topic and I find your video and you can become the trusted resource on this topic and I have a whole video about why it’s vital to have a YouTube channel in 2020 and also you can check that out here.
The truth is that if you’re already posting videos online, you know how important it really is to completely rank, otherwise nobody is planning to find your videos. It’s not like social media marketing where it’s just easy to share. It’s really about having people find your videos when they’re looking for them so there are a few methods you can choose topics which will help you rank online.
The very first is to find out what the competition are performing, and copy them. Now I don’t mean copy them isn’t word for word. I mean, figure out what videos they have got which are performing well and make videos on that topic, but with your own spin. So, how will you do that. Well, initially you must know what niche you’re in, so let’s just take me as an example, I’m in video creation, I already know my competitors and I know what their channels are therefore I’m going to look now at many of them and find out what topics are performing really well on the channels and that’ll give me ideas of the items kind of video topics I ought to be creating among the channels which i follow that has a lot of great content is referred to as Primal Video, you can simply click their channel.
And in case you get to videos, and also you search by most favored and you’ll see here that you know lots of his videos have over a million views. Now what’s vital to realize is the fact that its not all video topics are created equal, he has that one video that was, you know, got a million along with a half views from 3 years ago about using kyna master which is a app that you simply can edit videos on but what’s really intriguing for me is the fact that this video he made eight months ago has spanning a million views, his channel has 323,000 subscribers but this video has more than a million views which suggests it’s a subject that’s searched a great deal, which video is best video editing app for Android, 2000 YouTube and i also know that individuals are trying to find video editing apps they can use on their own Android, and that’s a topic that potentially I was able to produce a video on because it’s being searched a great deal so that’s an example, looking at what your competitors are doing getting a topic their videos are getting plenty of opinion of and creating a video on that topic but creating your very own spin.
Yet another way to generate video topics that will enable you to rank online, is have a well performing articles or content or written text that’s doing well on your own website and turn that into a video because again you know that folks already are looking for it and it’s a thing that drives traffic to your site so why not just create that in a video form, somebody who does this really well is Neil Patel, he’s a big digital marketer and that he does lots of SEO and lots of his videos are in fact just repurpose articles or content if you’re developing a video on a topic that’s already performing well in a written post and odds are, it’ll do well online, when you accomplish that topic and video form. The 3rd kind of video topic that you simply can choose that will assist you rank on YouTube is actually to pick something that is a trending topic or something that is that’s likely to be big later on. So an illustration of this this really is Not long ago i worked with a customer who’s inside the cloud space there had been a really big change coming in one of the programs that everybody use and so i suggested they actually develop a video on that topic, you’ll notice that they actually ranked second, right under Microsoft itself simply because they came out right if it was happening, they came out having a video on a trend that’s really big in the industry that they’re in and even although you and i also have never heard of it. A lot of people are looking for it because now it’s a real big topic so like developing a video that they knew would be searched for a lot and selecting a trending topic, they were actually in a position to rank large number two on YouTube, which is crazy, and they just have also like several hundred subscribers as well as their YouTube channel wasn’t even being utilized that frequently so again you don’t have to have lots of subscribers or even plenty of views, they have 113 views but that’s like 10 times what they were getting on the other videos because people are really searching for this topic, your fourth way to create topics that are going to assist you to rank on YouTube is actually by getting super specific over a broad topic. A lot of times people will select a really broad general topic to make a video on. I’ll offer you an example, in the market i work in a great deal of times individuals will produce a video on how to write a video script, that’s a really, really big topic.
And so instead of developing a video on Video Production New York, I decided to really really get specific and created a video regarding how to write a video script to get a social networking video now YouTube’s always trying to find new videos and they’re always looking making it even more specific and more niche, therefore i created a video over a broad topic but managed to make it super specific to one type of video In the event you look in the incognito window to find out if you rank, because you can’t look on regular YouTube, and you’ll see here that how to write a video script, I actually rank on the first page nobody was writing concerning how to write a video script to get a social media video, if you have a very, really big topic instead of making a video on the whole topic pick a really one small specific part and that may help you rank, so you’re probably wondering how are you currently supposed to create these topics, how are you currently supposed to determine, you know, even how to start. So I’m going to give you really good tools you can use in order to achieve this.
The very first is a YouTube search bar itself, all you need to do is start typing in words you know so how to, and will also give you a bunch of types of what individuals are actually trying to find so obviously the best way to save a life how to disappear completely, that’s a relevant if I would like to do something with video so, just how to video edit how you can video download how you can video upload they are things that are being searched online, which I know that in case I’m making a video that folks are looking for, they’re more likely to find it so all you want do is in fact utilize the YouTube search bar to help you evaluate which type of videos you should be creative. The second tool I recommend is actually a paid tool, but it’s really really inexpensive and it’s just about the most powerful tools on the market and that’s called keywords everywhere.
And So I have a subscription it’s 10 bucks for I think 100,000 searches, it’s a Google Chrome extension so I’ll include a link to it in the description below, but once you buy your edits, you can actually hunt for anything that you want and will also tell you each of the times that folks hunt for it, the number of what keywords are related so for instance I would like to conduct a video about budgeting to get a video so how to budget for a video and it’s likely to tell me all the information I have to know about how exactly many searches it is going from so nobody is looking for this each month so maybe that’s not this type of great keyword but it does deliver a listing of related keywords so video production costs video production price list film budget template people also search for online for video production, this is a really great method for me to find out what topics people are searching for and determine what kind of topics I would be creating videos on the second tool that you simply can use to help you evaluate which video topics you ought to be creating videos on is really a free plugin called TubeBuddy I’ll include again a link to that particular within the description below. But all you need to do is download it connect your YouTube channel with it and then it possesses a fantastic something called keyword Explorer.
Now this will help you look up what folks are looking for what sort of topics you need to be creating, how to write a video script. So you’ll see here that it lets you know it’s not just a great keyword because there are a lot of videos existing with this topic right there’s 18 million videos so probably you’re not planning to rank but they do offer you a lot of options which you can pick from to consider those keywords so creating a video script for any corporate video that’s definitely something that you could create a video on that even includes a better score, plus it teaches you that there’s 176 million search results which means that there are 176 million videos with this topic again you can use this as a way to just kind of go down the rabbit hole of finding a topic, the more specific and also the more niche you get the higher. So these are the big resources I would use to assist you evaluate which kind of video topics you should develop and ways to work out which ones are going to actually help you rank.
So there you might have four different methods that you simply can come up with video topics that are going to actually rank on YouTube. Now you have your video topics and you’re prepared to create your videos. The next thing you should learn is how you can actually upload them so that they rank, and that’s what next week’s video is centered on. So, in order to get notified once the video comes out as the subscribe and notification buttons and I’ll look at you here next week where I’ll give you all of the secrets you will need so you can rank on YouTube.
So you want to produce a promo video to your business because many people really like watching videos, however, you don’t have any time or budget for it. Great. And this is a video for you today I’m gonna walk you through how you can make a really impactful promo video for your business with only your phone, along with a little planning, I’m Steven Felder, and if you’re an entrepreneur or business proprietor who wants to master this whole video thing without wasting too much time or money then here is the channel for you, hit subscribe because weekly I provide you with another valuable video that will help you do just that. Here’s one thing that I’ve noticed about promo videos, people are willing to spend a lot of cash on them but the majority of them are doing it wrong.
Here’s everything you shouldn’t do with your promo video, you shouldn’t spend your time telling me how great you might be. You shouldn’t waste time telling me how great your product or service is. And you also shouldn’t spend at any time seeking to convince me to buy your product or purchase your service. So what in the event you be investing in your promo video, so you will find four main things that we’re likely to be covering in this video that are really going to assist you create the most impactful promo video for your business.
The 4 things we’re likely to cover are the content from the video, how you can actually film and create your video, what kind of music or voiceover you need to have within your video and the way to edit your video. The first thing that you should be concentrating on when you’re planning your promo video will be the content, and I’m planning to tell you exactly what type of content you need to have inside your video and when you don’t have this one sort of content then there’s virtually no point in creating your video at all. Your promo video needs to trigger within your audience and emotional response here’s the thing humans don’t make buying decisions based away from rational facts, we believe that somebody’s going to choose our goods and services because it’s the very best, or we all do the best work or it’s the most efficient, and contains by far the most benefit. The fact is that humans actually make buying decisions based off of emotional triggers, and then we go back and justify our decision with some bit more rational thinking but at the conclusion of the day should you can’t trigger an emotional response in your audience. Not only will they not remember your promo video but they’re not planning to end up turning into paying customers or clients.
The second thing I would like to talk about is how you can shoot footage to your promo video, so that it can be really boring to just sit and tune in to somebody talk, kind of like this, but you can spice things up with the help of something called B roll, B roll is literally any secondary shots that you get that footage of anything that you’re describing you’re speaking about that isn’t somebody sitting and talking in the camera. For example, should i was talking about how I make my coffee each morning, I wouldn’t just sit here and inform you I might film footage of me actually making my coffee in the morning and drinking it and this is just something to add a bit bit more visual excitement towards the video instead of just me sitting and speaking with you. So, anything that you’re going to speak about in your promo video or whatever story you’re planning to tell, make sure that you plan on getting excellent simple B roll to make the video more exciting, I would suggest actually planning your shots beforehand, and when you write yourself a list of different shots that will be helpful so that you can have when you’re editing, it can have the process a great deal smoother.
The reason it’s important to change increase your shots, is that people become bored watching the same thing. So make certain you test out different angles or, you know, different times during the day that you simply show people’s faces. Many of these things will get individuals to stick around longer and watch a video for longer and ultimately create an even stronger emotional connection with your audience. If you want some easy methods to make the footage that you feel along with your phone look a bit bit more professional should you don’t have the budget to employ somebody to do that and check out this video where I walk you through my professional strategies for making your videos look awesome completely from your phone.
The 3rd thing that’s vital to have within your promo video rocks ! music. Now I know that a lot of people don’t watch videos with sound on social networking however, if you’re putting this video on your website or perhaps a YouTube channel, men and women will watch the sound, and it’s essential that the sound really improves the sense of the entire video, so I’ve included in the description below a lot of different resources in which you can find free music however, if you search free no copyright music online, you’ll find a lot of channels that provide this, Personally, i use art list I oh I pay for a subscription for the whole year and that i can download as numerous songs as they wish to have many different kinds of music, which works well with me because I make plenty of videos but if it is just going to be a 1 time thing then audio jungle is a very great option simply because you can purchase it like one song for $5 and use it in your video. So again, there’s free versions, that you don’t need to bother about copyright however you don’t have as much choices and there isn’t as many types and it’s harder to look for, and you then possess the ones where you can pay for and spend a little bit of income but rest assured that the video won’t allow you to get know kicked with YouTube or Facebook for not licensing, so make sure that whatever music you decide on, you’re not just getting a famous Britney Spears song and putting it on to your video because Facebook and YouTube will shut you down.
Don’t use copyrighted music, in addition to music, you know you can have Video Production Company NYC which means you don’t necessarily have to film yourself talking, you can record your voice telling the history or reading the script, put bureau on top of it like we just discussed so you have footage that supports visually what you’re saying. And that’s also really impactful combining the visuals and the audio it can produce a very strong emotional response inside your audience and also the fourth thing you need in order to create an impactful promo video is good editing.
So now you don’t have to be an experienced or trained editor in order to edit your video. In reality, there are numerous free resources nowadays that you can accomplish this on your computer by yourself. If you’re considering editing rggnvq video all on your own, and also you really just desire to kind of add some simple text and pictures and perhaps chop up a few of the footage so that it flows nicely, then you definitely should check out this video where I take you step-by-step through how you can edit your videos utilizing a free platform online.
Okay, so there you may have it, we’ve covered the 4 things that you need in order to create an impactful promo video and you will have each of the resources at your disposal. To get going, can’t wait to see what you develop, and I’ll look at you next week.